Alright, so, “how did neon get famous,” huh? Sounds like a rabbit hole, and lemme tell ya, it was! Here’s how I dove in and what I dug up.

First off, I kinda just stared at the title. “Neon?” Like the element? Or some band I never heard of? I decided to start super basic – Google. I typed in “neon history” and started reading. I quickly realized I needed to narrow it down. So, I went with “invention of neon lights.”
That’s when I started seeing names like Georges Claude popping up. Okay, a person! I started digging into him. Apparently, this dude was like, the OG of neon lighting. I read about how he liquefied air and separated out the neon gas. Pretty cool, but still not “famous” yet, ya know?
Next, I started looking for dates. When did this happen? When did it become a thing? I learned Claude demonstrated neon lighting in like, 1910, but it really took off at the Paris Motor Show. Okay, that’s a moment. A show. That gave me something to latch onto.
I then searched for “Paris Motor Show 1910 neon.” I wanted to see if I could find any images or accounts from that time. Bam! Articles started showing up about the impact it had. Apparently, people were blown away. It was like nothing they’d ever seen. That’s the spark of fame right there.
But, fame isn’t just a one-hit-wonder thing. So, I kept digging. I wanted to know how neon lights spread. I found out that Claude’s company, Claude Neon, had a near monopoly on neon signs for a while. They licensed the technology out to different businesses, and that’s how it started popping up in cities all over the world. It became a symbol of modernity, of the roaring twenties, of cool.
To really solidify my understanding, I started looking into the cultural impact of neon. I searched for things like “neon lights in art” and “neon lights in film.” That’s when I saw it everywhere. From old Hollywood movies to iconic photographs of Times Square, neon was there, shining bright.
I guess the real answer to “how did neon get famous” is that it was a combination of a cool invention, a great marketing moment (the Paris Motor Show), and a smart business strategy (licensing). And, it just looked damn good! It captured the imagination of the world at the right time.
- My key takeaways?
- Start broad, then narrow your focus.
- Look for key people and moments.
- Explore the cultural impact.

And that’s how I figured out how neon got famous! It was a fun little dive into history.